Donders Wonders

Making the Green Choice

Every day we face numerous choices on what to buy or to do. Facing the undeniable environmental changes, how can we help people prioritize sustainable choices? A brain’s perspective.

“Making the green choice”. Image by Roselyne (CC BY-NC-ND 4.0)

Curious about the answers? Then come and learn from brain researcher Alan Sanfey and communication expert Noelle Aarts, all about sustainability and decision-making. The lecture is open for everyone and will take place on February 7 in the Collegezalencomplex at Radboud University Nijmegen.


This lecture will be part of the Donders 200 celebrations, honoring the 200th anniversary of the birth of Franciscus Cornelis Donders, one of the founders of cognitive neuroscience. This famous Dutch opthalmogist was a pioneer in brain research and experimental psychology. All along 2018, in honor of F.C. Donders, the Donders Institute in collaboration with Radboud Reflex organizes multiple events for various audiences. For more information, see click here)

This blog was written by Francie Manhardt and Roselyne Chauvin.

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